Augustina Emecheta, is a 41-year-old egg vendor at Angwan Sunday market in Chikun Local Government Area of Kaduna State. She has been selling eggs for over 8 years, averaging twenty to thirty crates per week. She became a beneficiary of the Eggs Make Kids campaign in Kaduna State, receiving visibility materials such as table mats and aprons. Displaying her eggs on a mat for the first time, she doubled her weekly sales to forty to fifty crates. The mat’s messaging attracted more customers, increasing her income. Augustina thanked the Wandieville team and USAID for the free advertisement, saying, “I appreciate the exposure the table mats brought to my business.”